K.C.G. FASHION BANK | Event Date: Wednesday, 13th, April 2022
K.C.G. Fashion Bank,a novel initiative of Dr. K.C.G. Verghese Charitable Foundation and Department of Fashion, Design & Arts, HITS in association with Y’s Men Club of Mylapore was inaugurated by HRM Ym Dr. Anand Jacob Verghese, Director & CEO, Hindustan Group of Institutions; and India Area President, Y’s Men International on 13 April 2022. The inauguration was graced by the presence of Dr. Mrs. Elizabeth Verghese, Chancellor, HITS; Mr. Ashok Verghese, Director, HITS; Dr. S.N. Sridhara, Vice Chancellor, HITS; Dr. R. W. Alexander Jesudasan, Pro Vice Chancellor, HITS; and Cmdr. Mr. P. Kirubakaran (Retd.), Head– Administration.
Fashion industry generates 100 million tons of waste which leaves a huge carbon footprint and ends up in overconsumption of fresh water and its depletion in the process. Project K.C.G. Fashion Bankaims toward a sustainable solution of minimizing wastage by repurposing, upcycling & reusing used clothes. The collected clothes will be given out to the needy who do not have the resources to buy good quality clothes for various special occasions like weddings, job interviews, etc. All back-end work like collection, sorting, cleaning and mending the donated clothes are carried out by the student-faculty team at Department of Fashion, Design and Arts, HITS. This non-revenue model will not only create awareness on various issues caused by overconsumption, but also plans to de-stigmatize re-used, re-styled and used clothes by providing coupon benefits which can be exchanged for clothes donated. It will open up employment opportunities for the local community, especially women, along with providing practical exposure to planning social drives and managing retail space to the students of the fashion design department.
Ways to Support K.C.G. Fashion Bank
K.C.G. Fashion Bank accepts sparsely used men’s, women’s and children’s clothing of all ages, sizes and colours. Donators are requested to adhere to the below conditions:
- Consider items which are new or gently worn.
- Handover washed/dry cleaned clothes devoid of any smell.
- Ensure all articles are provided for items that come in pair (socks, gloves, etc.).
- Refrain from sending overused/faded/stained/torn/raggedclothes.
- Check for missing buttons and trims prior to giving.
- Donate undergarments only if they are brand new.
- Ask yourself if you’d gift the same to a friend.
Let’s make your clothing donations fresh & clean for their new owner!