Bachelor of Design (B.Des) Communication Design

Communication design is a common approach for expressing a clear message With the help of strategic visual design. HITS' design programs aim to create an environment that promotes education while also encouraging innovation and social responsibility. The communication course is intended to enlighten, educate, and entertain people in such a way that the message is delivered and received in an appealing and efficient manner. A communication designer will be learning to communicate with the community through graphic design, animation, film editing, and video design after completing the course.

Vision

• To facilitate the creation of built environment by adopting holistic approaches to promote sustainable development in Architecture, Design & Planning.

Mission

• To qualify students to address concerns of the 21st century and making them globally competent.
• To empower students by imparting Architecture, Design and Planning knowledge in diverse areas with social commitment.
• To enable them to handle the complexities of modern requirements and encouraging exploration, innovation and creative experimentation in shaping the living environment.

PROGRAM'S EDUCATIONAL OBJECTIVES (PEO'S)

• PEO1 - Foundation for a successful career in all allied media industry through interactive learning process and quantifiable course outcomes in the program.
• PEO2 – Imparting knowledge and skills requisite for higher education and further specializations in various diversified fields related to communication design.
• PEO3 – Creating avenues of learning in order to satisfy the learner’s academic interesting, passion and career goals.

PROGRAM'S OUTCOMES (PO'S)

• PO1: Evolving creative understanding in areas of specialized media context to enable better learning through focused quantifiable course outcomes.
• PO2: Deriving analytical solutions in day-to-day complex sociological situations that need communicative design intervention.
• PO 3: Application of Latest emerging technologies with adaption of emerging latest trends and processes
• PO 4: Creating Avenues for further research in communication design and in all its allied fields.
• PO 5: Understanding the importance of sustainability through the communicative design projects.
• PO 6: Imparting the requisite ethics and values through academic works.

PROGRAM’S SPECIFIC OUTCOMES (PSO'S)

• PSO-1: To acquire knowledge to implement solutions in any creative contexts that need for communication design solutions in the changing technological times.
• PSO-2: Impart knowledge to foster one’s career in any communication design related fields or in any allied fields of inter disciplinary in nature.
• PSO-3: To Create avenues for higher studies and research for further specialization of the acquired knowledge and skills in the areas of communication Design.
• PSO-4: To Establish Integrity, ethics and values in individual learners through understanding of societal concerns and resolutions arrived in academic project works.

Communication design  is the art of generating visuals that innovatively convey meanings or messages. Communication design is a dynamic field with a wide range of career opportunities across various industries. Some potential career paths for individuals with a background in communication design are to collaborate with cross functional teams to design user friendly interface, develop high quality visual design with ensuring consistency in branding, typography, print media and overall aesthetics. To explore, create and manage both new and existing design systems. 

A few of the must-have skills in communication design are:

• The ability to creatively and freely express your thoughts. 
• Technical skill-set to effectively translate ideas into visuals. 
• An understanding of the workflow and diverse platforms for content development. 
• Time management to meet the deadlines. 
• Creative problem-solving skills. 
• Management and leadership qualities to lead an idea.